I Empower Brands to connect on an emotional level with their audience

Helping them lean into their quirks, build trust with their dream clients, and cultivate lifelong supporters.

Uncovering unique
Brand Stories

Hi, I’m Celeste. After 16 years in corporate and agency environments, I embarked on a freelancing journey. This transition allowed me to discover my true calling—authentic branding. My approach involves figuring out what makes my clients unique, understanding their essence and their audience’s pain points, and then translating it all into unforgettable brands. It's about crafting narratives that resonate. I've learned that authenticity and individuality are the bedrock of remarkable brands.

my services

Branding

Brand Strategy

Website Design

Illustration

My Branding Process

  • We begin with a conversation to understand your business, goals, and vision. If you prefer to move onto the next stage and have answered all my questions via email, there is an option to skip this phase.

  • Upon agreement, I send you a 3-in1 proposal, payment plan, and contract for your review and approval.

  • Together we dive into a strategy workshop to define your brand's mission, values, and personality.

  • I create a mood board that captures the essence and visual direction of your brand.

  • Based on the creative direction and brand strategy, I create an in-depth brand concept presentation which is typically presented over a Zoom meeting.

  • We refine the brand concept as needed, creating a visual identity and crafting your brand story in a way that will truly connect with your ideal audience.

  • I provide you with brand guidelines which define the cohesive use of your new brand assets across all platforms.

  • Upon final approval and receipt of the last payment, I deliver all brand assets and materials via a link to a folder on google drive.

Some of my recent work

CLIENT LOVE

  • “I'm so glad I took a leap and worked with Celeste! She really helped me focus on my ideas and helped me create a whole re-brand that I love. It differentiates my brand and I know that it will help me attract my ideal customer. ”

    Brittany Rouse

  • “Celeste was willing to do what a lot of other designers weren't. My aesthetic is different and eclectic and I knew as soon as I saw the brand concept that it was 100% me. If you want to take your brand up a notch, she's your girl.”

    Allison Mejia

  • “I HIGHLY recommend working with Celeste! She totally surpassed my expectations. Through her expertise, I now possess an incredibly powerful, groovy, badass brand identity that truly reflects the essence of my business.”

    Allison Sheahan

  • “Celeste really got a great read of my aesthetic right away and made the process of what to expect easy to understand for this newbie. The branding package she created for me was spot on, really thoughtful and came together beautifully.”

    Maisie Bjerk

  • "From the initial contact to the follow up, every part of the process was so easy. Celeste absolutely blew my mind with the designs she created for me. it was better than anything I would have dreamed up on my own."

    Kylie Bady

  • "From start to finish this was an enjoyable process. Celeste took all my ideas and brought them to life with passion, imagination and vigor! She was so helpful and really took the time!"

    Niquey Sanchez

  • "I knew what I wanted but I could not transfer it from my brain to paper, but I feel like Celeste did it amazingly. I loved the process, she communicated great through out all of it. I was so excited to see what she came up with and she did not disappoint. It's completely different than anything I've seen in my industry. Im in love with my branding and I can't wait to incorporate it into my social media!"

    Vanessa Vega

  • "Working with Celeste was incredible. Her process was very proficient and she communicated clearly throughout the process. Most importantly - the end design is perfect. She nailed it. "

    Jessica Artice

  • "I knew what I wanted but I could not transfer it from my brain to paper, but I feel like celeste did it amazingly. I loved the process, she communicated great through out all of it. I was so excited to see what she came up with and she did not disappoint. It's completely different than anything I've seen in my industry. Im in love with my branding and I can't wait to incorporate it into my social media!"

    Vanessa Vega

Let’s tell the world Your Authentic Brand Story.

join me on instagram:

Posted this passion project and then quickly changed my mind on colors, so here it is again! This brand is very “me”…A little retro, a little rock, a little edge. Available if you happen to love it! 🖤 [branding, photographerbran
A rejected t-shirt design, but she cute! ✨⛳️ Rejection happens…it’s part of the process, not the end of it. A client might not vibe with the first design (or even the second), but that’s okay! It’s an opportunity to dig deep
Guess what? I finally have space for TWO small projects in December (think: Brand wrangler package, merch design, social media graphics, an extension to an existing brand, a brand strategy, brand audit, a small website, etc..) or bigger projects star
Imagine your business five years from now. What does that perfect day look like? Maybe you’re working from a cozy corner of a coffee shop, watching orders roll in, or perhaps you’re running a full team in your own studio space, serving cl
Happy Halloween!! I wanted to draw something creepy and cute, this movie totally freaked me out when I was a kid 👀🪓🩸 Swipe for the Timelapse. Stay safe out there tonight! [halloween, kewpie, kewpiedolls, gradytwins, theshining, procreateart, ha
One of the biggest mistakes I see when clients come to me for a rebrand is that they either don’t know their target or they think they’re marketing to everyone. The truth is that if you’re trying to speak to everyone, you’re r